Redefining Luxury Streetwear

ICONIC SNEAKER BOUTIQUE
Breaking into the sneaker retail world is no small feat—but with the right foundation, it’s possible. We partnered with this startup to build more than just a brand—we helped shape their market entry strategy from the ground up. Through deep consumer insights, product positioning, and competitive marketplace research, we developed a go-to-market plan rooted in clarity and authenticity. From there, we crafted a visual identity—logo, typography, and color palette—that captured their ethos and gave them the edge to stand out. The result: a bold, strategic brand built to hold its own in one of the most competitive retail spaces in the world.
Scope of Work
Go-To-Market
Brand Creation
Client
LÏEF DEVELOPMENT
Year
2025